Oldies but Goodies



IDEA: Any vacation rental property can be made more “limited edition” with the introduction of a landmark feature: a structural, decorative, or recreational aspect of the home’s offering that is unique (in your competitive set), photogenic (for promotional purposes), and perhaps most importantly enjoyable for new and repeat guests...
Came across this Airbnb with a big swing front and center...
This post is about newsletters: the single best way to stay in touch with former guests, generate new referrals, and keep your business brain sharpened and focused.

I am something of a newsletter nerd. I sign up to receive newsletters (and assess them), I've spent every week for the last 5 years sending out VRMB's weekly newsletter, and prior to that, I spent a solid 5 years sending out one for my...
Some added thoughts... Commit: if you don't commit to sending out emails to former guests...

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