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Share one of your most creative business ideas ever? How was it conceived? What worked (or didn't work) in sharing/realizing that vision with others? Here's one of my most creative ideas :) As a senior in college in 2005, I reached out to an alumni from my university who had hit the dot com boom and the Costa Rica eco tourism boom perfectly. Casey's company Costa Rica Vacations was (and still is) #1 in...
A brilliant flash!
UPDATED: March 14, 2024 This past week Miami came out with the following commercial to dissuade partiers from choosing it for their Spring Break shenanigans. It was a brilliant example of the "Why our destination is NOT for you" messaging we've explored before... **** "7 Reasons Casco Viejo is NOT For You" (original blog post from 2010 attached) was the single most impactful piece of content I ever created...
Interesting the we're not an Airbnb.. ohhh I remember those conversations you and I had about Airbnb
Challenge: Creativity is like a muscle. The more you exercise it, the more it strengthens your story and your vision for the future. I'd like to challenge members to share one short story that moved them emotionally (reference the feelings wheel for inspiration) in the last few weeks. It can be short. Or long. Great or lame. The mere act of sharing your quick story is the creative act in and of itself. I Am...
When we started living in our vacation house in Mexico for six months a year, I never suspected our dog would open the door to our becoming a part of our village. This is one of many of his stories. Brando’s...
Back in 2009, with the listing sites (and our category in general) starting to gain momentum, the members of this community and myself predicted that "listing site independence" (ie. marketing diversification for vacation rental pros) would be the north star to follow. In the years that followed, plenty of direct booking movements spawned and a legitimate trend was formed. The theory of "Limited Edition" was...
We are reading the book as a company and have our first meeting this Friday to discuss the first 8 Chapters! We will discuss what it means to deliver Unreasonable Hospitality at every level of our business. We are also...

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