Oldies but Goodies

Are you wondering if making your VR business more environmentally sustainable is relevant to you? then take a look at these two statistics from Booking.com 2019 Sustainable Travel Report 73% of global travellers intending to stay at least once in an eco-friendly or green...
Thanks so much for this Bob. We need to work harder on it and it’s very helpful to see all these suggestions in one place.
IDEA: Any vacation rental property can be made more “limited edition” with the introduction of a landmark feature: a structural, decorative, or recreational aspect of the home’s offering that is unique (in your competitive set), photogenic (for promotional purposes), and perhaps most importantly enjoyable for new and repeat guests. ACTION: Ask yourself any of the following questions... Are there any homes in...
Came across this Airbnb with a big swing front and center: https://www.airbnb.com/rooms/28105905?guests=1&adults=1&s=67&unique_share_id=3d6a85a3-81ac-4d55-bdc6-213307c09a2b Wonderful example of a...
This post is about newsletters: the single best way to stay in touch with former guests, generate new referrals, and keep your business brain sharpened and focused. I am something of a newsletter nerd. I sign up to receive newsletters (and assess them), I've spent every week for the last 5 years sending out VRMB's weekly newsletter, and prior to that, I spent a solid 5 years sending out one for my vacation...
Some added thoughts... Commit: if you don't commit to sending out emails to former guests regularly, when you do actually send them out, it will appear too isolated and needy. Email marketing is a nurture marketing tool -- to earn trust and...

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