A few thoughts...
Is this industry really 'that new?' At what point do we (I guess I mean
some...) stop claiming infant status? People have been renting holiday homes in Europe since after the 2nd world war. The first vacation rental homes in the area of my villas in the United States were established close to 30 years ago. Would anyone in 2021 refer to the computer industry as a 'new industry'? Or would it be considered a mature industry?
The idea that what we are doing is 'new' is just another PR 'lie' foisted on the world, I think, by AirBnB, who like to pretend that they invented the concept. To me, it is vapor ware, just like the concept of 'home sharing' which they like to talk about. (To me, it isn't sharing if you charge the other person for something... that's called running a business.)
But I think it's high time we stop thinking of ourselves as somehow
immature, and finding our way in the business world. I for one, knew exactly what I was getting into when I started, and I chose this business as something I wanted to do, almost twenty years ago now. And I came into it with another twenty years of experience when I finally got actually started twelve years ago.
I suppose I'm concerned that some may use a claim of newness as a sort of excuse for a lack of professionalism. That doesn't work for me... especially in an age when almost all of the information in the world is accessible to everyone at the click of a mouse.
Switching gears... As far as the diagram goes, I will be the luddite here and express my obvious lack of understanding... I just don't get it.
I understand a supply chain for a physical product, which may go through a number of processes, and various handlers and processors and manufacturers, with components and their sub components being sourced from different locations and suppliers; it forms a chain, as you see the various 'ingredients' moving along the chain, and various threads coming together at various stages, until the path reaches the end consumer. It often includes the physical movement of product from point a to b to c.
But
"The Vacation Rental Management Supply Chain of the Future"? Huh? What about
management moves around?
What 'chain' is there here? I doubt my Property Manager could describe one. She just does what she does. She has a few subtrades, and me and some other owners as customers. Three steps or levels hardly makes a 'chain'. And it's not like there really is anything moving along that chain.
The diagram strikes me as an attempt to link up or build relationships between a bunch of things that all simultaneously co-exist in such a state, and are so dependent upon the whole for their existence, as to not provide any amount of additional understanding.
How would you make a 'supply chain' for a stew, for example, when all of the ingredients come from one store (as far as the cook is concerned). They all come together, and co-exist, and support each other, and contribute to and compete with each other for the cook's attention, to make the whole.
Is anything gained by drawing a picture with carrots in one corner, beef in another, bone broth in another, celery on another, etc, and drawing arrows between them all?
Can one define and diagram a marketing funnel (as
ConradO suggests), or the journey of a guest with a particular vacation rental owner or company for one booking? Sure. And we've even done that here on this forum in various ways.
But, with apologies, I just don't get this. It seems to me to be 'buzz speak'... an attempt to give something more glitz and complexity than it warrants.
I apologize for this if it seems negativity. It is not my desire to poopoo on anything. I share this because it has been my experience that most people will go to any lengths to avoid saying "I don't know" or "I don't understand". But I find that I learn the most when I'm brave enough to raise my hand and say "I don't get this". I never let the fear of being seen as stupid prevent me from not being so. (By being willing to look stupid and admit what I don't know, I learn... a lot!)
Another thing I've noticed over the years is when I do raise my hand and say, "I don't get this" there is usually a murmur that goes through the crowd around me as others sigh in relief because they didn't want to admit to feeling the exact same as I was. But yet clearly lots of them were.
I ask questions, and I learn. So I will watch this thread with interest.
Before I could answer any of the questions posed at the start of the thread, I would need to know the following:
What is the point of this? What is being achieved by analyzing this in this way? Is this even the right way to look at this subject? Why are we looking at this in this way? What insights or understandings, might we hope to gain by doing so?
NOTE: I typed this while the previous two posts were being added to the thread. I haven't read them yet and apologize if I've covered ground they already have.